Weekly news about the latest search engine changes, how to get high search engines rankings and tips and tricks for good web design and ethical search engine optimization.
05/13/2008
Google's -60 penalty and how to avoid it |
| During the last weeks, people in online forums observed some strange Google result changes. Rumor has it that there is a new -60 penalty. Which websites are penalized? How can you avoid getting penalized?
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05/06/2008
How much is a Google top ranking worth? |
| High rankings on Google can make the difference between an extremely successful online business and a total failure. The position of your website in Google's search results can make or break your business. But how much exactly is a top ranking on Google worth? What can a top ranking on Google do for your business?
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04/29/2008
Can your website usability influence your search engine rankings? |
| Do search engines care about the usability of your web pages? Does it make a difference whether your web pages are easy to navigate or not? A recent patent application from Yahoo indicates that search engines might take a look at your web page design.
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04/22/2008
How the age of your and other people's websites affects your rankings |
| A new patent application with the name "Ranking Domains Using Domain Maturity" shows how search engines could determine the quality of a web page by its age.
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04/15/2008
Study: what do people click in search results? |
| A new study about the click behavior of web searchers has been released this month. What do people click and what does this mean for your website rankings?
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04/08/2008
A major Google algorithm update might be on the way |
| Webmasters in a discussion forum have noticed changes in Google's search results. Do we have to expect a larger ranking algorithm update? How will this influence the ranking of your web pages in Google's search results?
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04/01/2008
Is your website text too complicated for your website visitors? |
| Are you sure that your website visitors understand the text on your web pages? If your web pages are difficult to understand, you might not earn as much as you could with your website. There is a simple test that enables you to check the readability of your web pages.
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03/25/2008
Does your website look like spam to search engines? |
| Is your website nowhere to be seen in Google? It might be that Google doesn't like your website because it looks like spam. Check this list to find out whether your website might look like spam or not.
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